On June the 15th, FitLife Brands (OTCBB: FTLF) confirmed they would be making an appearance at this year’s Europa Games Expo. The event, which takes place in Dallas, Texas, will run from June 17th to the 18th. The company plans to show off products from their various brands, including BioGenetic Laboratories, PMD, NDS Nutrition Products, iSatori, and CoreActive. Since the company plans to attend the event, they’ve decided not to participate in the GNC franchise convention.
The CEO of FitLife Brands, John S. Wilson, spoke about the decision. He stated, “Europa is the nation’s industry-leading distributor of nutritional and sports supplements, sports drinks and accessories representing over 280 of the industry’s best brands with over 6,300 SKU’s and a national network of fulfillment centers.” Simultaneously, Wilson insists the decision will give the company the opportunity to re-invest their efforts and resources to building iSatori, while also supporting and expanding opportunities with their GNC franchise partners.
The World’s Strongest Man, Brian Shaw, will attend the event and will be representing the iSatori brand. Those interested in learning more about FitLife, their brands or the upcoming Europa Games Expo will want to check out the latest press release here.